What Is Yu-Be?
Yu-Be is the number 1 best selling medicated moisturizing skin cream in Japan. Established in 1957 by Japanese pharmacist Yoshikiyo Nowatari, Yu-Be (pronounced "YOO-BEE") products contain amazingly high glycerin content which is readily absorbed deep into the layers of the skin to provide extreme relief for dry skin.
Yu-Be: How It Was Created.
Yu-Be has a long and fascinating history. In 1957, the young pharmacist Yoshikiyo Nowatari first introduced the revolutionary moisturizing Yu-Be formula at the request of a lady who suffered from extremely dry and cracked skin but disliked to use greasy, messy and ineffective petroleum-based creams. Mr. Nowatari created this wonderful medicated and vitamin-enriched formula that effectively tackles tough, dry and problematic skin. Nowadays in Japan, it is regarded as a multi-purpose, problem solving cream used by generations of Japanese families to treats all kinds of skincare concerns from cracked heels to diaper rash.
Amazing Skincare Results!
Yu-Be is the product of choice for world-class mountain climber and explorer Sumiyo Tsuzuki. She used Yu-Be to moisturize and protect her skin from the harsh environment filled with freezing coldness and blinding winds on the world's tallest peak Mt. Everest (29,000+ ft!). She overcame the effects that the cold and wind had on her skin by moisturizing continuously with a 1.25 oz. tube of Yu-Be taped to a shoelace worn around her neck at all times.
In December 2007, Sumiyo challenged the frozen tundra in Antarctica and became the first Japanese woman to ski to the lowest point on Earth. Again, Ms. Tsuzuki relied on her entrusted Yu-Be Moisturizing Skin Cream to protect her from the extreme environmental conditions and sub-zero temperatures to prevent cracked and severely dry skin, as well as frost bite.
Yu-Be Is Suitable for Sensitive Skin
One of the best benefits of Yu-Be is that it can be used safely by all members of the family (including small children with extremely sensitive skin) to treat sensitive, easily irritated skin and problematic skin conditions. Yu-Be provides effective non-steroid treatment to immediately soothe and diminish the symptoms associated with eczema, dermatitis and psoriasis. For over 50 years, the Japanese have used Yu-Be as a treatment for eczema and dermatitis. Yu-Be is now recommended by dermatologists and family physicians all around the world!
Yu-Be Key Ingredients
- Glycerin: Ultra effective humectant which attracts and retains moisture in the skin.
- Vitamin E: Potent antioxidant and skin protector that helps to aid skin healing and reduce scarring.
- Vitamin B2: Helps to smooth dry, rough or damaged skin Camphor: Anti-inflammatory and anti-microbial; helps to soothe and calm skin irritation.
- Vitamin C: Antioxidant powerhouse and skin protector; helps to improve elasticity and increase skin firmness.
- Sodium Hyaluronate: Humectant that helps retain moisture, smooth rough skin and effectively reduce fine lines and wrinkles.